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THE NO MAKEUP MAKEUP.

01.

TRENDING

FRENCH KISS

LIPSTICK

THE PERFECT SHADE OF PINK, NUDE.

YOU’LL INSTANTLY FEEL IT'S POWER.

SHOP the LATEST

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WHAT we do and WHY

WE SIMPLIFY YOUR MAKEUP ROUTINE

OUR MISSION IS TO CREATE LIGHTWEIGHT, EASY-TO-USE MAKEUP THAT NOT ONLY FOLLOWS THE LATEST TRENDS BUT ALSO FEELS LIKE YOU'RE WEARING NO MAKEUP AT ALL.

OUR "NO-MAKEUP" MAKEUP IS LOVED FOR ITS SKIN-LIKE TEXTURE. WE OFFER PRODUCTS THAT ARE VEGAN, CRUELTY-FREE, PARABEN-FREE, LIGHTWEIGHT, AND PROUDLY MADE IN CANADA.

WHY? IT'S SIMPLE—YOU'RE BUSY, AND SO ARE WE. LET'S LOOK GREAT AND FEEL CONFIDENT WITHOUT SPENDING AN HOUR ON OUR MAKEUP.

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Current Obsessions

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